The bar that does both

Candy-bar taste. Protein-bar numbers.

20g protein. 1g sugar. No sugar alcohols. Just a soft, fudgy bar you’ll actually look forward to eating.

★ 4.8 from 508 reviews ✓ Free shipping over $35 ✓ Made in New Jersey
Gab’s Double Chocolate protein bar with a soft fudgy centre
20Gprotein
1Gsugar
0sugar alcohols
4.8 from 508 reviews Made in New Jersey Free shipping over $35

Four flavors. No compromise.

Choose your craving

Soft, fudgy bars with 20g protein, 1g sugar and zero sugar alcohols.

The numbers speak for themselves

Why Gab's hits different

Candy-bar satisfaction, backed by protein-bar facts.

20G

Complete protein

Serious protein in every bar.

1G

Sugar

Just one gram—without giving up the treat.

ZERO

Sugar alcohols

No maltitol. No sugar-alcohol aftertaste.

THE OLD TRADE-OFFTastes good or has the numbersGAB'STaste and numbers

Break one open

Finally, a protein bar that doesn't eat like one.

A soft, dense, fudgy center—the kind of texture that makes the protein numbers feel like a bonus.

Shop Double Chocolate
Double Chocolate protein bar broken open to show its fudgy center

Real words from real orders

The Gab's crowd

4.8★★★★★508 reviews
★★★★★Verified buyer

Best chocolate bar I've tried

Doesn't taste like cardboard, which is more than I can say for most protein bars. Texture is soft rather than chalky.

★★★★★Verified buyer

Finally a fruit one

So many brands only do chocolate variations. This is genuinely refreshing by comparison.

★★★★★Verified buyer

Dangerous

Tastes like a proper candy bar. I have to stop myself at one.

Everything before your first bite

Questions? We've got you.

Still curious? Full flavor-specific details live on each product page.

Where can I see the ingredients?

Every flavor's full ingredient list is available on its product page, so you can check the exact bar before ordering.

What about allergens?

Allergen information can vary by flavor. Please check the product page and package for the bar you choose.

What is the texture like?

Soft, dense and fudgy—not dry or chalky. The broken-open Double Chocolate bar above shows the real center.

When is shipping free?

Standard shipping is free on orders over $35.

How should I store the bars?

Keep each bar sealed until you're ready to eat it and follow the storage guidance printed on the package.

Start with the bestseller

Your new favorite protein bar is right here.

20g protein. 1g sugar. No sugar alcohols. Pick your craving and see what a protein bar can taste like.